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- Emerging, rising and peaked: trend stages
Emerging, rising and peaked: trend stages
How to read the stage label next to each trend.
Each trend is labelled with a stage so you can tell whether you are early or already late.
- Emerging: attention is just starting to build. Few accounts are talking about it yet.
- Rising: growth is accelerating and more accounts are joining in.
- Peaked: growth has flattened or reversed. The wave is likely already crowded.
Stages describe the shape of the attention curve. They are a guide, not a guarantee.
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